Demand driven

The processes and technologies that enable companies to better sense true market demand

Mining Supply Chain Data for Insights

Big data supply chains, Demand driven, Market-Driven, Supply Chain

  Mine sweeping is essential to warfare. Soldiers use special devices to detect underground mines and disarm them, keeping them from...

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Getting Serious About Outside-in Processes

Demand, Demand driven, Digital Supply Chain, digital supply chains, Downstream data

Within a supply chain organization there is turmoil. The enlightened leader knows that the efficient silos do not create the most effective...

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Customer-Centric Supply Chains: Adding Clarity to the Muddle

customer-centric supply chains, Demand driven, demand driven, Downstream data, Market-Driven • One Comment

It was November. I was speaking at a client site. The topic was customer-centric supply chains. We started the morning by asking attendees...

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A River Runs Through It

customer-centric supply chains, Demand, Demand driven, demand driven, Demand sensing, Demand shaping • 2 Comments

A River Runs Through It is one of my favorite films. The scenes directed by Robert Redford are beautiful. As the story unfolds, a family...

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My Take: E2open Buys Terra Technology

Demand, Demand driven, Demand sensing, Demand shaping • 4 Comments

As an analyst in the supply chain market for 15 years, I have written many articles on best-of-breed technology companies purchased by a...

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No Easter Bunny?

Demand driven • 4 Comments

Dear Supply Chain Leader, Today, sitting in my seat in 11K on a Cathay Pacific flight between Hong Kong and Boston, I want to report that...

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