Category Archives: Demand sensing

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Give New Answers to Bridget

By | Demand, Demand driven, Demand sensing, Demand shaping, Downstream data, Social supply chains, Supply Chain, Supply Chain Insights Community | No Comments

It was a stuffy, hot day, and I found myself sitting by Bridget. The supply chain team was attempting to explain their demand-driven project. They were asking for funding; and Bridget, the treasurer, was not buying the message. On my way back to the train, I struggled with what had just happened. I had worked hard to teach the team—presenting how to talk the language of demand —but it was not…

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vmi2

Stasis

By | Demand, Demand driven, Demand sensing, Demand shaping | One Comment

sta•sis (ˈsteɪ sɪs, ˈstæs ɪs) n., pl. sta•ses (ˈsteɪ siz, ˈstæs iz) the state of equilibrium or inactivity caused by opposing equal force It was 1988. I was involved in early Vendor Managed Inventory (VMI) pilots. In my work at Clorox we were starting to ship to Walmart using Retail Link. We were excited. It seemed like the start of a great thing. In the pilot, we were able to see retailer flows. We…

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Musings on Big Data and Supply Chains. Fireworks?

By | Big data supply chains, Demand, Demand sensing, Downstream data, Market-Driven, Supply Chain, Supply sensing | No Comments

“You are speaking a new language. Where do we go to learn these new concepts?” A recent client comment during a session on Big Data Usage in Supply Chain It is July 3rd. For most of us YANKS, tomorrow is a holiday. It is time for us to wave flags, sing patriotic songs and watch fireworks blaze magnificent patterns on night skies. For me, while I will watch the fireworks,…

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It is ABOUT time!

By | Demand, Demand sensing, Demand shaping, Downstream data | One Comment

Last week, when I attended the SAP CVN session on Supply Chain Management, SAP previewed their work on Demand Signal Management.  While the presentation was at a very high level — lacking the depth for an old analyst to sink her teeth into — I found the questions from customers to be fascinating. Here I share my insights on the release, and answer the questions. Next week at SAP Insider, North American customers will gather…

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