Tag: demand driven

It Is Just You and Me, Dude. The Secret Is Safe. Promise.

Demand, Downstream data, Market-Driven

At the end of the presentation today, it happened. At break, after sharing research on the principles of becoming market driven, I was...

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A Pot of Coffee: A Morning of Reflection

Demand, Downstream data, Market-Driven • One Comment

This morning was an intense morning of back-to-back calls.  I love talking to clients, and relish mornings like this. Yet, today, I was...

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Bait and Switch

Bricks Matter, Demand, Downstream data, Market-Driven • 2 Comments

Bait and switch:  A form of fraud.  A dishonest marketing tactic where a marketer advertises a very attractive value proposition and then...

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Another Year Older. Another Year Wiser.

Big data supply chains, Market-Driven, New technologies, Supply Chain, Supply sensing

Yesterday was my birthday. I am another year older, and hopefully a year wiser.  I was glad to celebrate with friends. I was not alone....

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Ring in the New Year….

Demand driven • One Comment

Each year, as I prepare to ring in the New Year, I survey as many companies as I can on supply chain.  This year was no...

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What Happened to the Concept of Demand-Driven?

Demand driven • 7 Comments

Demand-driven value networks grow from, and are a more refined state, of supply chains. Orchestrating demand at the mature stage of the...

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