Category Archives: Market-Driven


SanDisk’s Story of Customer Segmentation Strategies Using Inventory Postponement

By | Demand driven, Market-Driven, market-driven value chains | No Comments

Platitude: a flat, dull, or trite remark, especially one uttered as if it were fresh or profound. Source: During the year I go to a lot of conferences. In the process I get to hear the views of many thought leaders. As I sit on the back row I hear platitudes (a number of concepts positioned at a high level without clarity on how to execute). As supply chain…

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Using the Bits: Building Digital Outside-In Processes

By | Big data supply chains, Demand driven, demand driven, Demand sensing, Demand shaping, Digital Supply Chain, Market-Driven | No Comments

Social. Mobile. Sensors. 3D printing. The Internet of Things. The list goes on and on. The atoms and electrons of the supply chain are changing. My mind is spinning with the possibilities. Transmitted perfectly, replicated indefinitely; and with a one-time investment in network infrastructure, a digital task performs well with zero marginal cost.  As a result, new data types move quicker and more accurately, with lower levels of investment. I…

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Is Inventory Waste or an Asset?

By | Inventory Management, Market-Driven, Supply Chain Excellence | No Comments

I am sitting in seat 4E on an evening flight to San Francisco thinking about my day. It is Labor Day weekend in the United States, and the plane is full. While many have a three-day holiday this weekend, I will celebrate this Labor Day by working. Next week is the annual Supply Chain Insights Global Summit, and summit preparation is on my agenda for the weekend. At the summit it…

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Chinese yuan

Will the Downturn Signal an Upturn?

By | Demand, Demand sensing, Market-Driven, Market-driven forecasting, Supply chain economic recovery, Supply Chain Excellence | No Comments

Volatility. Demand redefined. Economic markets plummeting. Daily we see the financial charts roll across the news. “It’s partly about growth, partly about trade, and partly about psychology.” CNN Money – August 12, 2015 On Tuesday and Wednesday, the Chinese restated and devalued the Yuan.  The new valuation and its impact is swinging the global stock markets. The water cooler is buzzing. The discussions on 401K losses of 10-13% permeate the…

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