Category Archives: Demand

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A Tipping Point?

By | Demand, Risk management, Supply Chain, Supply chain excellence | No Comments

Yesterday morning, I woke to learn the news. H.J. Heinz Company and Kraft Foods Group were merging. The press release, sprayed with superlatives of goodness, promises great things; but as I read it, I smiled. This, I believe, is a sign of a new wave of merger mania. Let’s start with the facts. The merged company will be the third largest food and beverage company in North America and the…

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Supply Chain Analytics: The Times They Are A-Changin’

By | Big data supply chains, Demand | No Comments

The Times They Are A-Changin’ Come gather ’round people Wherever you roam And admit that the waters Around you have grown And accept it that soon You’ll be drenched to the bone If your time to you Is worth savin’ Then you better start swimmin’ Or you’ll sink like a stone For the times they are a-changing Bob Dylan, 1963 Remember this song? I sang it with a tambourine in…

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Cradle to Grave?

By | Demand, Demand driven, Demand sensing, Demand shaping | One Comment

Last week, I interviewed Robert Byrne, founder of Terra Technology on his demand planning benchmarking study. I enjoy creating the Straight Talk podcast series, and Rob’s findings in his benchmark study are always thought-provoking. This is his fifth year of studying demand processes. In this blog, I share the findings and why I think they should matter to supply chain professionals in consumer-facing industries. Based on Rob’s study, the number…

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Agility Does Not Grow on Trees: Start Building Today

By | Demand, Supply Chain | No Comments

Companies want to be agile. As demand and supply volatility increases, the goal is to build a flexible supply chain system. The definition is one that can deliver the same cost, quality and level of customer service with the increase in demand and supply volatility. The gap is large. Today, based on recent research, less than 30% of supply chain leaders have a supply chain that they consider to be…

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