Convergence Is REAL. It Is NOW.
This morning I am sitting at my kitchen table, sipping coffee, writing a report. The coffee is good, the sunflowers are blooming on the deck
This morning I am sitting at my kitchen table, sipping coffee, writing a report. The coffee is good, the sunflowers are blooming on the deck
They look alike. Noisy and boisterous, they follow each other. Mile after mile, through adverse conditions, they trudge. It is a well-worn and familiar path.
Tags on Wheaties boxes. iPhone applications at the shopper’s fingertips. Focused communities on Facebook. The voice of the customer is rising: blogs, customer reviews, and
It started as simple sales reporting. It is no longer simple. In 2005, there were five consumer product leaders actively using downstream data (retail inventory